Predictive Analytics
Data AnalyticsUpdated: October 15, 2025
Also known as: Predictive Modeling, Forecasting Analytics
Browse all Data Analytics terms
Using data, statistics, and ML to forecast future outcomes
Using data, statistics, and ML to forecast future outcomes.
Predictive analytics analyzes historical and current data to make predictions about future events. In finance, it's used for credit scoring, market forecasting, risk assessment, and identifying customer churn or fraud before they occur.